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About Lookfly


Lookfly was founded in 2001 by Steve Giguere and has been outfitting some of the best ultimate players in Europe ever since.

Now based in Liverpool, England, the brand continues to focus on custom uniforms and apparel for ultimate teams, although you will still see Lookfly out merchandising tournaments around Europe. 

In 2015 Lookfly was acquired by VC Ultimate, a Canadian ultimate brand only a few years older than Lookfly. VC’s main focus has also always been on custom-manufactured uniforms, so you can rest assured that when you order from Lookfly you will have almost 40 years of combined experience ensuring your team gear comes out looking…well, fly.


The spirit of the game doesn’t just apply to the game – it’s in all we do, all we design and everything we make.